Tag: ars contextualis

  • Ars Contexualis and UX

    Ars Contexualis and UX

    Ambiguity kills everything in User Experience (UX) design and research. And yet, the field itself is perplexingly ambiguous, “With the lack of consistency and simplicity in how we define UX, we’ve stripped it of its meaning and, more importantly, reduced the job to a mere buzzword,” as Yazin Akkawi states. For example, what is the…